3 Reasons I’ve Stopped Offering DIY Application Review Services

In this episode of Talk With Olena, I share, with full transparency, why our immigration practice decided to stop offering DIY application review services.

For years, we reviewed Express Entry and Spousal Sponsorship applications prepared by applicants themselves. These services remain very popular, and demand for DIY support continues to grow.

I walk you through the three key reasons behind our decision, from scalability and conversions to impact, ethics, and doing the work we do best.

This is not an anti-DIY episode. It’s an honest conversation about business models, growth, and choosing what to offer based on your goals, not fear or market pressure.

If you’re an RCIC or immigration lawyer questioning whether DIY reviews belong in your practice, this episode will bring clarity.

👇Let’s connect:

📍 Chat with me on LinkedIn:

https://www.linkedin.com/in/olena-weber/

📌 Apply to work with me:
https://docs.google.com/forms/d/e/1FAIpQLSevWPQg-4QpiPjEwWT2OfqJXATL5hofsJa-k-Xb9T0hcQ6dRg/viewform

⏱️ Episode Timestamps:

00:00 – Introduction: why we stopped DIY reviews
02:10 – The shift in the market: DIY demand is growing
05:10 – Reason #1: Reviews don’t scale (time for money)
12:10 – Reason #2: Reviews lowered full-representation conversions
18:40 – Reason #3: Zone of genius, ethics, and client impact
28:40 – DIY vs full rep: what you should decide for your practice
31:10 – Final thoughts + connect with me on LinkedIn